How Ekoltrend uses cookies?

Ekoltrend uses cookies in order to remind you the selections you have made and to personalise your use of website/mobile application/mobile site.

This use includes the cookies that save your password and enable your website/mobile application/mobile site logins to constantly keep open, thus to save you from the effort of entering passwords for several times for each visit of yours, and the cookies that remember and recognise you at your next visits to the website/mobile application/mobile site.

Including the identification of how you use the website/mobile application/mobile site such as from where and through which devices you connect to the electronic trading platforms operated by Ekoltrend, which content you display on the website/mobile application/mobile site and your duration of visit, cookies are used for identifying how you use the website/mobile application/mobile site.

Cookies are used for offering more suitable content with your fields of interest and for you, in other words, with the purpose of targeted advertisement/promotion. Ekoltrend offers you more suitable contents and personal campaigns and products matching the information obtained through cookies with your personal data and does not offer you the contents or opportunities that you have previously stated that you do not want.

How Ekoltrend uses third-party cookies for advertising and re-targeting purposes

Ekoltrend may also use cookies in order to enable the use of "advertising technology" to offer you advertisements that Ekoltrend thinks may be relevant to you when you visit search engines, the websites, mobile applications or mobile sites of the electronic trading platforms operated by Ekoltrend and/or the websites on which Ekoltrend advertises. Advertising technology uses the information regarding your previous visits to the website/mobile application/mobile site and the websites/mobile applications/mobile sites on which Ekoltrend advertises for being able to offer personal advertisements for you. In the course of offering these advertisements, a unique third-party cookie may be placed on your browser to enable Ekoltrend to recognise you.

In addition, your e-mail address from your personal data is shared with these platforms with the purpose of offering you the advertisements that you may be interested in on social media platforms and creating a special target group. Your e-mail address are forwarded through secure channels and media provided by these platforms. Social media platforms use your e-mail address only for matching process by hashing it. Your e-mail address may not be shared with third parties or other advertisers and is deleted from the systems of social media platforms as soon as possible after the matching process is completed.

Cookie Management
You may use your right to allow or decline following the following steps according to the type of your internet browser and getting information about the cookies.

Google Chrome: Clicking the "lock sign" or the letter "i" on the "address section" of your browser, you may allow or block the cookies from the "Cookie" tab.

Internet Explorer: Clicking the "Security" tab on the "Tools" section at the upper right corner of your browser, you may do your cookie management as "allow" or "do not allow".

Mozilla Firefox: Click the "open menu" tab at the upper right corner of your browser. Clicking the image of "Options" and using the "Security and Privacy" button, you may do your cookie management.

For other browsers (such as Opera, Microsoft Edge, etc.), you may review the help or support pages of the relevant browsers.

Safari: Selecting the "Safari" tab in the "Settings" section of your telephone, you may do the cookie management from the section of "Security and Privacy".

If you decline persistent cookies or session cookies, you may still use the website/mobile application/mobile site; but you may not be able to access or you may have limited access to all functions of the website/mobile application/mobile site. The mentioned situation may be different in the mobile application.

Cookie Types

The cookies given in the following table are used on the websites/mobile applications/mobile sites of the electronic trading platforms operated by Ekoltrend, according to the purpose of use. Using these cookies, Ekoltrend identifies the distinguishing characteristics of its Subscribers and separating the Subscribers into major groups with the purpose of offering campaigns and advertisements suitable with the preferences and interests, and performs statistical studies for identifying the spending habits such as average spending amount, age, gender, shopping categories and mobile usage rate.

Definition of Cookie

Purpose of Use

Session Cookie

Session cookies aim the user to login to the system using the user information and to do shopping with personal information and the transfer of information between various pages.

Analysis Cookies

Analysis cookies are stored for the purpose of matching the information of the pages on which the user surfs. The data stored here is used for increasing the future user experience of the site and for eliminating the technical problems that may arise.

Anonymous User Identifier Cookies

This information is used for storing the selected language and country and recognising the user in the following visits and displaying content according to the language and country previously selected.

Advertisements and Third Party Cookies

These cookies are used for identifying the anonymous user information of the advertisers and suppliers of the website.
The purposes of use of such cookies are to remember your visit options, displaying relevant and personalised advertisements and limiting the number of advertisements, and to measure the efficiency of advertisement campaigns.


List of Cookies We Collect

The table below lists the cookies we collect and the information they store

COOKIE name COOKIE Description

CART The association with your shopping cart.

CATEGORY_INFO Allows pages to be displayed more quickly.

COMPARE The items that you have in the Compare Products list.

CUSTOMER An encrypted version of your customer id.

CUSTOMER_AUTH An indicator if you are signed into the store.

CUSTOMER_INFO An encrypted version of the customer group you belong to.

CUSTOMER_SEGMENT_IDS Stores your Customer Segment ID

EXTERNAL_NO_CACHE A flag that, indicates whether caching is on or off.

FRONTEND Your session ID on the server.

GUEST-VIEW Allows guests to edit their orders.

LAST_CATEGORY The last category you visited.

LAST_PRODUCT The last product you looked at.

NEWMESSAGE Indicates whether a new message has been received.

NO_CACHE Indicates whether it is allowed to use cache.

PERSISTENT_SHOPPING_CART A link to information about your cart and viewing history if you have asked the site.

RECENTLYCOMPARED The items you recently compared.

STF Information on products you emailed to friends.

STORE The store view or language you have selected.

USER_ALLOWED_SAVE_COOKIE Indicates whether a customer authorized cookies.

VIEWED_PRODUCT_IDS The products that you recently looked at.

WISHLIST An encrypted list of products added to your wish list.

WISHLIST_CNT The number of items in your wish list.